Commercial, product, jewelry photography in Los Angeles
Rings can come in many shapes and styles, from the diamond studded designer ring to the delicate hand crafted artisan ring. Similar to earring photography, rings can be challenging to photograph because of their small size. Photographing multiple angles is often necessary to showcase the precious stones and unique quality of the jewelry.
Bracelets come in many styles. Cuff, tennis bracelets, link, chain and ID bracelets are just a few. Some can be photographed standing to show more depth while others need to be photographed flat on a surface. Unique pieces often require multiple angles to show every facet of the piece.
Earrings are unique to jewelry photography. They are normally paired and sometimes mirrored identically. Depending on whether they are stud, drop or hoop earrings will determine the style in which they are photographed. I go over various options with you before photography to ensure you achieve the best look for your piece.
There is something special about handmade jewelry. Twisted wire, sculpted metal and hand picked stones all go into the creation of beautifully made works of art. When photographing handmade jewelry, many artists choose white background photography to showcase their work and provide consistency throughout their website. Jewelers may also create lookbooks of fashion jewelry photography as they are a great way to show their artistry and introduce new products to the line.
Vintage jewelry photography
Vintage jewelry covers many eras. Victorian, Art Deco and Art Nouveau are just a few examples. The pieces can contain many fine details and in the case of estate jewelry photography, the pieces may not be in "new" condition. Special care is used when prepping for photography enhancing the unique character of each piece.
Pendant, choker, layered or chain necklaces provide different looks for every occasion. Most necklaces are photographed hanging either on a form or suspended freely to show their natural drop. They can also be photographed on a flat surface to show the overall length.
Ecommerce is highly competitive. Quality product photography will give you an edge over your competitors. The images you display are a representation of your organization. Many companies prefer to display their products on a clean background similar to white background jewelry photography.
Lifestyle Jewelry Photography
Nothing shows off the character of jewelry better than it adorned on a beautiful model. Along with jewelry photographed on white background, models wearing earrings, necklaces, bracelets and rings bring life to the jewelry and give a sense of scale to the work. I have been fortunate to work with many local artists who create beautiful handmade jewelry.
Advertising gets your work noticed. Brochures, magazines, posters, website promotions along with social media are all important to promoting your small business. Along with photography, I can assist in strategizing an effective plan to increase your visibility.
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